Summary by Scott Favelle:
Global originals chief Susanne Daniels on pivot away from SVoD and scripted – and towards diverse content. A paywall for its commissioned programming was not considered best for the “essence of YouTube”.
Summary by Glenn Goldstein:
While communications giants such as AT&T have chosen to go big on content creator acquisition (Time Warner), Verizon has chosen a different path – promotional deals with content they do not own. Verizon was a successful launch partner with Disney+ (offering their customers a free one year subscription) and have extended that offering to include Hulu and ESPN+. And we are now seeing Apple go in big with bundled promotions of 3rd party services. Which model will win?
Summary by Scott Favelle:
Google is reportedly building a streaming video service aggregation feature – dubbed Kaleidoscope – within its Chrome web browser. Chrome Story spotted the feature – which is not yet available – within the Canary version of Chrome for developers. The publication’s screenshots suggest that Kaleidoscope is designed to unify access for different streaming services including Amazon Prime Video, Disney+ and Netflix.
Summary by Scott Favelle:
Amazon Fire TV is right at the top of the food chain when it comes to streaming platforms. While Roku is number 1 as far as customer activations Amazon is right at its back and far ahead of every other device.
Summary by Scott Favelle:
Unilever, Target and Coors are among the first to use NBCU’s "On Command" ads, which connect viewers with brand promotions through the TV screen, using voice-activation functionality built into the
remote for Comcast’s Xfinity X1 and Flex platforms.
Summary by Scott Favelle:
In July ITV announced with BritBox co-owner BBC Studios their intention to roll out their co-owned BritBox SVOD service globally with an Australian launch top of the agenda. Now they’ve agreed to invest AUD 17.7M over a period of three years.
Summary by Scott Favelle:
A fully rebuilt and redesigned ABC iview app offers “cleaner and more accessible interface, with login to bring rich personalisation features and program previews to help audiences find the latest releases of their favourite ABC content and discover new and original programming.
Summary by Scott Favelle:
Netflix has launched a worldwide test of “Shuffle Play,” a feature for indecisive subscribers that starts streaming a random title based on their viewing history or playlists. The idea, of course, is to provide yet another way to encourage Netflix users to watch more content on the service.
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Summary by Glenn Goldstein:
In our era of social isolation, streaming audiences are craving connected experiences with friends and family – and streaming services are responding with features that enable synchronized co-viewing of content with integrated video and text chat. Sling TV is the latest to join the party, along with offerings available or in the works from services such as Netflix, Amazon Prime, and Hulu.
Summary by Scott Favelle:
{“url”: “https://www.adweek.com/tv-video/nbcuniversal-and-roku-finally-strike-deal-to-bring-peacock-to-the-platform/”, “source”: “Adweek”, “author”: “Kelsey Sutton”, “excerpt”: ” At the center of the disagreement was the percentage of ad inventory Roku and NBCUniversal would each be able to monetize on Peacock if Peacock were to go live on Roku devices. “}
Summary by Scott Favelle:
{“url”: “https://www.adweek.com/digital/mozilla-releases-regretsreporter-browser-extension-to-analyze-youtube-recommendations-engine/”, “source”: “Adweek”, “author”: “David Cohen”, “excerpt”: ” Ashley Boyd said in a blog post, \u201cYouTube recommendations can be delightful, but they can also be dangerous. The platform has a history of recommending harmful content\u2014from pandemic conspiracies to political disinformation\u2014to its users, even if they\u2019ve previously viewed harmless content.\u201d”}
Summary by Scott Favelle:
Smaller SVoD players need to partner up or be acquired in order to compete with the big players according to Moody’s analyst Neil Begley. the SVoD world is splitting into two tiers, with smaller players needing to “partner up in some fashion or be acquired to achieve the girth necessary.
Summary by Scott Favelle:
{“url”: “https://www.fiercevideo.com/video/discovery-says-its-new-streaming-service-coming-very-soon”, “source”: “FierceVideo”, “author”: “Ben Munson”, “excerpt”: ” Discovery, Inc.\u2019s public discussions about a new streaming service that pulls together content from all its brands could soon become a reality for consumers. CEO David Zaslav said Discovery\u2019s new streaming service will be \u201ccoming to the market very soon\u201d and he said his company is \u201caggressively driving\u201d new original content for the platform.”}
Summary by Scott Favelle:
{“url”: “https://mumbrella.com.au/iab-announces-plans-to-future-proof-audience-measurement-643365”, “source”: “Mumbrella”, “author”: “Anna Macdonald”, “excerpt”: ” Through the remainder of 2020 the IAB with Nielsen, the endorsed audience measurement provider in Australia, will work towards developing a new privacy compliant and future-proofed audience measurement system based on industry standards accepted by advertisers, agencies, and media.”}
Summary by Scott Favelle:
{“url”: “https://thestreamable.com/news/bbc-license-fee-dropped-by-250000-as-streaming-service-become-cheaper-option”, “source”: “The Streamable”, “author”: “Fern Siegel”, “excerpt”: ” It\u2019s a sign of the times \u2014 The BBC reports a serious drop in licenses and it might be the result of cord-cutting.\nThere were 25.671 million licenses in the past year, down from 25.927 million a year earlier. It was the sharpest drop in recent history”}
Summary by Scott Favelle:
{“url”: “https://thestreamable.com/news/what-streaming-services-support-p-i-p-on-ios-14-and-tvos-14”, “source”: “The Streamable”, “author”: “Jason Gurwin”, “excerpt”: ” The good news is that most of the major On-demand Streaming Services and Live TV Streaming Services already support P.I.P on iOS 14 out of the box.\n”}
Summary by Scott Favelle:
Apple released their brand new update to Apple TV devices called tvOS 14. The most noticeable enhancement is platform wide support for P.I.P. meaning that you can watch on-demand or l The company has also added support for audio sharing that lets you connect two sets of AirPods to your Apple TV, as well as for the first time, the ability to watch YouTube in 4K.
Summary by Scott Favelle:
{“url”: “https://www.thedrum.com/news/2020/09/16/twitch-testing-mid-roll-ads-and-here-s-why-you-should-care”, “source”: “News”, “author”: “John Glenday”, “excerpt”: ” Twitch is eyeing a potentially lucrative new revenue stream by \u2019experimenting\u2019 with the display of adverts mid-stream to some non-subscribers. The commercials run across both affiliate and partner channels, with creators receiving their share of revenues.\u00a0″}
Summary by Scott Favelle:
Today AWS unveiled the AWS Cloud Digital Interface (AWS CDI), a new network technology that allows Independent Software Vendors (ISVs) and AWS Partners to build reliable, live video applications that can connect products and services within the AWS Cloud.
Summary by Scott Favelle:
The challenge for the definition here is how an agency reports on video views when they mix a buy for online via programmatic and social media with linear or To me, video views pertains to digital/online media.
Summary by Glenn Goldstein:
Apple has given iOS developers and the targeting advertising world a reprieve with their recent announcement delaying the major policy change on IDFA (the identifier that enables targeted advertising). The change had originally been planned for the upcoming iOS 14 release and would disable ad targeting by default and force apps to gain opt-in confirmation from users. As tech platforms continue to react to public and regulatory pressure to protect consumer privacy, we may see a shift away from ad targeting based on tracking identifiers, and more toward advertising optimized for characteristics of the adjacent content.
Summary by Scott Favelle:
“Ne Zha”, an animated fantasy-adventure, made more than $700m at the box office. “The Wandering Earth”, a sci-fi thriller, brought in $690m. Of the ten highest-grossing films in China last year, only three came from Hollywood. The rest were made locally.
Summary by Scott Favelle:
The film was initially scheduled for a cinematic release in March, but that was indefinitely postponed when the coronavirus pandemic forced cinemas around the world to shut. Theatres are now reopening across Europe and the US, but Disney made the bold call to launch the film in most markets on Disney+ at an additional cost.
Summary by Scott Favelle:
The Asia Pacific region will exceed 460 million SVOD subscribers by 2025. According to Digital TV Research, the region will have 467 million SVOD subscriptions by the mid-point of the decade, up from 267 million in 2019. China will continue to be the largest contributor.
Summary by Scott Favelle:
Tons of new, heavily funded streaming challengers (including Disney+, HBO Max, Peacock, Apple TV+) have launched over the last year, but right now Hastings says he sees his biggest “threat slash opportunity” in things like video games, online sports, YouTube, and TikTok.
Summary by Scott Favelle:
Here’s an overview of where things stand in the world of MVPDs, smart TV and NextGen TV addressability.For this purpose, the go-to source is Mitch Oscar, USIM’s director of advanced television strategy, who tracks all things ATV on an ongoing basis.Here’s his summary of the addressable universe as of Q2, broken down by MVPD: attempt to delve into the OTT/CTV addressability sphere in this installment, but instead focus on an overview of…